Marketing Legends

How to Repost on Instagram: Easy Ways to Reshare Content

Table of Contents

What is a repost ?

How to repost in your story

How to do a repost as a normal post

What are the benefits of reposting on Instagram?

Instagram is a popular social media platform for businesses, influencers, and individuals to share their content and engage with their followers. However, creating new content every day can be time-consuming and expensive. That’s where reposting on Instagram comes in handy. Reposting allows you to share other users’ content on your own profile, increasing your reach and visibility, and saving you time and resources. In this guide, we’ll show you how to repost on Instagram using the native reposting functionality and external apps. Whether you’re looking to share user-generated content or simply looking for ways to add more content to your profile, we’ve got you covered. So, let’s dive in and learn how to repost on Instagram!

What is a repost ?

Honestly, I am sure you have already seen many times the same post on Instagram. That’s a so-called repost when content gets reshared.

It’s a great way to increase your profile’s reach and drive new business as a brand or influencer without spending a ton of time or ad money. Reposting lets you share user-generated content (UGC), which has a lot of influence over people’s buying decisions.

Think about it, Instagram has over a billion monthly active users, so it makes sense to use it as part of your marketing strategy. Posting high-quality content regularly can be time-consuming and expensive, but reposting gives you the chance to show off what your customers, brand loyalists, and employees love about your brand.

For example, switzerland_with_marc posted a video of a helicopter and a flying cow and is was going viral, shared thousands of times all over the different Social Media Plattform. It’s a cheap way of getting more reach and audience.

Similar Read: How to increase your Reach on Instagram with Explore

How to repost in your story

Now you want to know, how to repost on Instagram, that’s why you clicked to read the article. Honestly, it’s super easy and I’ll show you how! Instagram has a built-in feature that lets you share someone else’s Reels or posts on your own Instagram Story. The catch is, you can only keep it there for 24 hours, but you can add it to your Instagram Story Highlights to keep it permanently.

So, first, you need to find the content you want to repost. You can search for industry hashtags, branded hashtags, posts you’ve been tagged in, or content from brands you admire. Just remember, you can only repost from public profiles.

Once you’ve found the content, it’s easy to repost it to your Story. And, if someone has mentioned you in their Story, you can even repost that too!

If you wanna repost just go on the video or picture you like, click on the paper airplane symbol, and then click on « add post to your story ». It’s that simple! If you want that it hides the post captions of a picture post, just click on the picture in the story, and it switches.

How to do a repost as a normal post

Reposting with an external app is very easy. However, this is really important. Never enter your own password. Sometimes there are shady apps on the market that will steal your account then. If you are a brand, we recommend asking the content creator to send you their videos & photos directly.

Here is how you can proceed.

  1. Find a reposting app or go on the website . There are several free and paid apps available, such as Repost for Instagram, Regrammer, and InstaRepost. Choose the one that works best for you but never enter the password of your Instagram account.
  2. Download and install the app. Most reposting apps are available for both iOS and Android.
  3. Copy the link to the post you want to repost. You can do this by tapping on the three dots in the top right corner of the post and selecting “Copy Link.”
  4. Open the reposting app and paste the link. The app will then load the post and allow you to repost it to your own Instagram account. It’s also a way to just download the content and add it manually to your account. Like this you never have to enter any password.
  5. Credit the original creator. Most reposting apps will automatically add the original creator’s username to your post, but make sure to double-check before you share.

What are the benefits of reposting on Instagram?

Reposting on Instagram has several benefits that can help grow your brand and engage with your followers:

  1. Increases reach and visibility: Reposting on Instagram allows you to share content from other users to your own followers, giving you access to a wider audience and increasing your visibility.
  2. Boosts user-generated content: User-generated content (UGC) is considered more trustworthy and authentic compared to brand-created content. By reposting UGC, you can highlight brand endorsements from your customers and fans, which can increase trust and credibility with your followers.
  3. Saves time and resources: Creating high-quality content can take time, effort, and resources that may not fit into your budget. Reposting content from other users allows you to share great content without having to create it yourself.
  4. Supports other brands and users: Reposting content from other users and brands helps support them and can foster positive relationships in the industry.
  5. Increases engagement: Reposting content that aligns with your brand and resonates with your followers can increase engagement and drive more traffic to your profile.

Overall, reposting on Instagram can be a powerful tool for growing your brand and engaging with your audience. Just remember to always give credit to the original creator and respect their content.

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